It is an iconic piece of apparel that spans gender, socio-economic status and geographic location. The t-shirt is universal fashion that fits all sizes and can be dressed up or down. While graphic t-shirts are a staple in our wardrobe, they are historically a relatively new garment. Printed t-shirts date back to 1942, when an Air Corps Gunnery School shirt … Read More
Stars Design Group Partners with threeASFOUR to produce new line
SAINT LOUIS, Mo — St Louis based fashion design and production house, Stars Design Group (SDG), is excited to announce it has teamed up with iconic New York fashion design collective threeASFOUR to develop and produce its new scalable lifestyle brand threeASFOUR asONE. SDG executives, Bret Schnitker (CEO) and Emily Lane (Chief Strategy Officer) were on hand when the new … Read More
Moving Production while Managing a Manufacturing Portfolio
The question: “How can we move our production out of China to domestic or nearshore options?” is becoming a daily conversation. Considering that China supports nearly 80 percent of the world’s apparel manufacturing, there is not a simple answer to this question, nor an immediate “flip the switch” solution. With planning and awareness of strengths by country, however, there are … Read More
Fashion Industry: Evolution Not Revolution
Throughout my career in the apparel industry, I have been designing and developing fashion lines for clients. Guiding my advice on direction and decisions has been a straightforward phrase: fashion is evolution, not revolution. Today, this phrase rings more accurate than ever, crystalizing the core foundations of success for the fashion industry in our push to a post-COVID world. Lectures, … Read More
There Is No Place Like Home | The effects of COVID-19
A Global Perspective Working for a global apparel company based in St. Louis, MO, the effects of the COVID-19 pandemic are felt locally in our city, nationally across the United States, and around the world. Being British, I remain connected with family and friends in the UK who share similar fears and concerns, which brings us closer together at this … Read More