The fascinating world of uniforms and workwear once looked at as seemingly mundane garments has evolved into powerful tools for branding, employee satisfaction, and even personal identity. There are key benefits of well-designed uniform programs, the psychology behind wearing them, and the various factors that contribute to making it a successful program. From Functional Necessity to Fashionable Statements Historically, uniforms … Read More
Fashion Designer Spotlight – Lewis Remele
Fashion designers are a best kept secret in the industry. As consumers we know the key figures behind Versace, Gucci, and Chanel, but the people within the fashion house designing the pieces remain nameless fixtures behind the scenes. Many of the masterminds behind these intricate concepts are highly educated individuals with a vast array of knowledge in both art and … Read More
Avoiding Pilling During the Product Development Stage
Have you ever purchased a sweater and been so excited to wear it out? After a day and maybe a wash later, it’s covered in fuzz balls and its feeling and quality as decreased. As a sweater weather advocate, this happens to me all the time. I’m constantly pulling the pilling fabric off and hand-washing my garments to insure that … Read More
The Guide to Starting a Fashion Brand & Business
For many, starting a business or brand sounds like a dream come true. There’s no boss to report to, and you make your own rules. Becoming an entrepreneur may seem like the ideal career path, but that dream can slip away, without a solid foundation. If done right, the brand has the potential to become a multi-million-dollar company. Done incorrectly … Read More
Apparel Programs as a Brand Extension
It is an iconic piece of apparel that spans gender, socio-economic status and geographic location. The t-shirt is universal fashion that fits all sizes and can be dressed up or down. While graphic t-shirts are a staple in our wardrobe, they are historically a relatively new garment. Printed t-shirts date back to 1942, when an Air Corps Gunnery School shirt … Read More