Since fashion is rooted in individualism, it provides the LGBTQIA+ community with the freedom of originality as of self-expression. The fashion industry has the ability to make people who do not conform to societal norms of gender feel accepted. From showing diversity in product offers to featuring a wide range of people in marketing campaigns, the fashion community is welcoming … Read More
Transforming A Culture Through Fashion
There is something inherently transformative about experiencing a different culture. The sights, sounds, tastes, and interactions change us and become a source of inspiration. In February 2020, Stars Design Group CEO/President Bret Schnitker and chief strategy officer (CSO) and Emily Lane were provided that opportunity in El Salvador. As part of an 11 person U.S. delegation, Schnitker and Lane were … Read More
Consulting in the Apparel World
Throughout the years, I have engaged with a variety of consultants with mixed results. It’s always a challenge to have high expectations in a short interaction with anyone, let alone an individual who is contracted to bring about change or correction to a current issue. Much like a great therapist, time spent understanding the complete landscape, the unique challenges, and … Read More
Technology and Its Influence on the Fashion Industry
Living in a world that is being revolutionized by technology, the fashion industry is playing its part with the innovation and evolution of 3D design. This technology has transformed the way designers think about the garments they are creating, and what the apparel industry will look like in a post-covid world. (Image above from Valentin Karabanov [website, Instagram, LinkedIn]). The … Read More
The Hype of Sustainability
Looking up the word sustainability on Google, it will be defined as “the ability to be maintained at a certain rate or level.” That can mean a lot of things, but what does it mean when applied to the fashion industry? Is it secondhand shopping, purchasing from brands that are ethical, using vegan leather or recycled materials? What does being … Read More