How to Build Your Core

Listen to blog here: If you are reading this for tips on building rock-hard 6-pack abs, this isn’t the article for you. Now, if you are looking to develop an apparel program that is rock solid and provides an excellent revenue stream for your business, this is the place for you. Whether or not clothing is a main vertical for … Read More

The Big Apparel Branding Question – Should I choose Off-the-Shelf Promotional Apparel or a Custom Apparel Program? What is the Difference?

Hoodies on a clothing rack

Listen to the blog: Understanding the differences between off-the-shelf promotional apparel, like that from the Advertising Specialty Institute (ASI), and custom apparel programs can be challenging, especially if you are not an expert in the field. The decision-making process can feel daunting. Let us explore the key distinctions, the pros and cons of each option, and take an overall look … Read More

Navigating Forced and Prison Labor in the Fashion Industry: Ensuring Ethical Manufacturing

a prison hall

In recent news, the prevalence of forced labor and unethical manufacturing practices in the fashion industry have once again taken center stage. This has sparked a vital conversation within our latest episode of Clothing Coulture, where we explored the complexities surrounding this controversial issue. From differentiating between forced and prison labor, to identifying steps companies can take to ensure ethical … Read More

Geopolitics and Sustainable Fashion: A Complex Journey

A globe turned to Europe

Listen to the blog here: Have you ever wondered why European initiatives look so different from the American approach to sustainability? A fundamental answer is geopolitics. This is the study of how politics, economics, and geography interact to influence national policy, providing extra context behind foreign policy decisions. Geopolitics helps us to understand the limitations and areas of opportunity for … Read More

The Power of Compelling E-Commerce and Editorial Photography

Cover image of a women in a chair

Living in the digital age, the success of your apparel business depends on more than just the quality of your products. Now more than ever, consumers are turning to online shopping, making the presentation of your brand and products the key to success. There are many components to the overall presentation to consider. The photography you choose should feature the … Read More