Spider Goats and Outer-space

  Textile research is changing the future, and you didn’t even know it Self-driving cars, artificial intelligence, civilian trips to Mars…the current technological landscape is exciting, and the future is full of potential. Amid all these high-profile technologies however, there have been massive advancements and research in areas that sometimes fly under the radar; areas that have enormous implications for … Read More

Clothing Manufacturers: Taking on the Risk

clothing manufacturers risk

  When teaming up with an apparel manufacturer to develop your clothing designs, or to help you build an apparel line, you gain much more than simple product development. These experts shoulder a great deal of responsibility to bring your ideas to life in an ethical manner while following legal and financial guidelines. Without their supporting hand, your clothing line … Read More

Clothing Manufacturers : Responsibilities

clothing-manufacturers-stars-design-group

Designer’s responsibilities vs. Manufacturer’s responsibilities Building an iconic clothing line relies on epic apparel, timing, a little luck, and a solid relationship with an expert in the manufacturing process. When you begin discussions with a potential manufacturing partner, it’s important to lay out your expectations and reasonable to expect a clothing supplier to do the same. Show them you care … Read More

CMT vs FPP: Which is the Best Avenue for Your Apparel?

Choosing a manufacturer for your apparel line is a big decision. Your vision for the brand cannot come to fruition without knowing exactly who you are working with, and what their capabilities are. If you are new to the apparel “game”, or struggling to build your brand, take a step back and reevaluate your product development and manufacturing strategy. Some … Read More

Lifestyle Branding

Iconic Brands Relate to Consumer Lifestyle How is your clothing line currently seeking attention? Old-fashioned advertising techniques, like catchy jingles and prime TV/radio spots, just aren’t as important anymore. Today, consumers bombarded by constant marketing all vying for their attention, can create a big challenge to a new or developing brand. Defining and building a brands’ identity is more important … Read More