5 Common Mistakes New Apparel Brands Make and How to Avoid Them

Launching an apparel brand is one of the most exciting steps a creator can take. The process blends creativity, strategy, and awareness, and when those pieces come together, it’s incredibly rewarding. Yet, many new brands underestimate just how many moving parts are involved. Without careful planning, important details can slip through the cracks, leading to unnecessary challenges down the road. … Read More

Tech Pack 101: Why They Matter in the Apparel Industry

In the fast-paced world of fashion, turning a great design into a finished garment takes more than creativity—it requires clarity, precision, and communication. That’s where tech packs come in. A tech pack (short for technical package) is the blueprint for the production of your apparel design. It outlines every detail a manufacturer needs to bring your vision to life, from … Read More

Exploring India’s Apparel Industry: A Vibrant Alternative to China

India has emerged as a compelling alternative to China as the global manufacturing landscape shifts amidst ongoing tariff wars and rising geopolitical tensions. This vibrant, diverse, and industrious nation boasts a deep history in textile and apparel production, coupled with a fast-evolving, modern infrastructure ready to meet global demand. A Rich History Meets a Modern Landscape India’s roots in textile … Read More

Fashion Frontlines: Trade Wars, Tech Takedowns, and Global Shifts

4/22/2025 | From tariff tremors to tech antitrust, the global fashion landscape is shifting fast. In this edition, we break down how new trade rules are shaking up fast fashion giants, what a federal judge’s ruling means for digital ad dominance, and why fashion’s ethical and environmental progress may be at risk. Here’s what you need to know:  1. Shein … Read More