Licensing in the Fashion Industry: Unlocking Growth and Strategic Expansion

Exploring the fascinating dynamics of brand licensing within the fashion industry, this thought leadership piece delves into how licensing can serve as a strategic pathway to growth. This discussion stems from a recent episode of the Clothing Coulture podcast, where hosts Bret Schnitker and Emily Lane unpack the power of licensing. With insights gathered from industry experts, we uncover the … Read More

International Apparel Sourcing and Production in the Era of Tariffs

The global apparel landscape is shifting fast. As tariffs and trade dynamics reshape where and how we produce, sourcing managers and retail buyers face a new challenge: finding the balance between cost, speed, and sustainability. Here’s how the smartest brands are rethinking sourcing strategies — and how you can stay ahead. 👇 Read on to explore how tariffs are transforming … Read More

5 Common Mistakes New Apparel Brands Make and How to Avoid Them

Launching an apparel brand is one of the most exciting steps a creator can take. The process blends creativity, strategy, and awareness, and when those pieces come together, it’s incredibly rewarding. Yet, many new brands underestimate just how many moving parts are involved. Without careful planning, important details can slip through the cracks, leading to unnecessary challenges down the road. … Read More

Tech Pack 101: Why They Matter in the Apparel Industry

In the fast-paced world of fashion, turning a great design into a finished garment takes more than creativity—it requires clarity, precision, and communication. That’s where tech packs come in. A tech pack (short for technical package) is the blueprint for the production of your apparel design. It outlines every detail a manufacturer needs to bring your vision to life, from … Read More