In the intricate world of fashion, the threads of style are often woven with the geopolitical landscape. From the choice of materials to the trends that dominate the runways, geopolitical influences play a significant role in defining the fashion narrative. In this article, we explore the fascinating intersection of politics and style, unveiling the impact of geopolitical factors on the … Read More
WRAP – Providing Transparency for Ethical Manufacturing
In a world where the fashion industry is often criticized for its lack of sustainability and worker welfare, there are organizations like WRAP (Worldwide Responsible Accredited Production) that are working tirelessly to make a difference. CEO of Stars Design Group Bret Schnitker and CSO Emily Lane recently had the opportunity to speak with Avedis Seferian, the CEO and President of … Read More
Exploring the Sustainable Future of India’s Fashion Industry
For over 30 years, the CEO of Stars Design Group, Bret Schnitker has been traveling to India, witnessing the country’s transformation firsthand. What initially drew Bret to India was the entrepreneurial spirit and resilience of its people. Despite facing numerous obstacles, the Indian fashion industry has always found a way to overcome challenges and achieve positive results. As Bret mentions … Read More
Designing High-Performance Clothing for Functionality
Creating high-performance clothing is a challenging task that requires a deep understanding of fabric selection, functionality, design, fit, and garment construction. If one element is wrong, the garment may no longer function in the rigorous conditions of the activity. Adding to the complexity, some details may counteract each other, rendering one, or both ineffective. Every decision in the process is … Read More
Apparel Programs as a Brand Extension
It is an iconic piece of apparel that spans gender, socio-economic status and geographic location. The t-shirt is universal fashion that fits all sizes and can be dressed up or down. While graphic t-shirts are a staple in our wardrobe, they are historically a relatively new garment. Printed t-shirts date back to 1942, when an Air Corps Gunnery School shirt … Read More